Quality Service - Local Support - Web Design
Artists & Musicians Need Press Kits
Whether you’re a solo artist or an aspiring band, you’ll be approached with more musical opportunities if you take the time to create an digital press kit (DPK). With a professional Press Kit from Myerz Media, you'll be ready to market yourself to anyone at anytime whether it’s a booking agent for a local music venue, the program director at a radio station, a music journalist for your local newspaper, or the club owner looking for a great band like yours. In other words, investing in your Press Kit is your first step towards making that dream a reality. Stick around and see what it takes to put together a professional Digital Press Kit, you'll be glad you did.
What Does a Press Kit Look Like in the 21st Century?
Back in the day, a press kit was a physical collection of photos, documents, and a cassette tape that a band (or their manager more likely) could stuff in an envelope and physically hand over or mail to a record-label exec or a radio-station manager. In today’s world, you have many more options to promote your act. To keep it simple, we recommend focusing on three things...
You should be able to:
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Physically hand someone your Press kit via a thumb drive
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Email or text someone a link to download your Press kit assets (Deluxe Press Kit only)
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Have access to your Press kit at all times
Ask yourself these questions. If someone is looking at your band’s Press Kit without ever having met or spoken to you, then they should be able to:
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Easily understand who you are
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Know what your music sounds like
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Find more of your music
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Know how to contact you
Our Basic Press Kit includes all the vital information and assets to get someone interested and give them a way to contact you without making them feel like they have been presented with an encyclopedia about your band. Consider this an opportunity to put your best foot forward — our Press Kits are structured to provide all the marketing essentials. We have three affordable Digital Press Kits to choose from, each one providing more unique content and options that reflect your level of investment. With our Deluxe Press Kit you're getting the complete package, the website alone is worth the price tag.
First impressions count!
... now you have three choices!
BASIC - Digital Press Kit - $200
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Press Kit Master Template (Editable Flyer
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Music Demos - 3 Songs
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Promotional Photo Gallery (Performance & Headshot)
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PDF Document Package includes:
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Musician Bio(s)
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Press Releases and Reviews
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Stage Plots
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Exclusion Dates
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Contact Information
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All documentation included in the "template" will be saved and delivered to you in MS Word format. This will allow you to update the documentation as you need to. Stage plots will be in MS Publisher. All other distributed documentation will always be in PDF. All photos, videos, and graphic elements will be provided by the artist.
PREMIUM - Digital Press Kit - $400
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Press Kit Master Template
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Music Demos - 5 Songs
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Video* (1 Video includes Post-production editing for branding purposes )
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Promotional Photo Gallery (Performance & Headshot)
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PDF Document Package includes:
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Musician Bio(s)
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Press Releases and Reviews
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Band Rider
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Stage Plots & Venue Facility Requirements
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Exclusion Dates
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Contact Information
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All other distributed documentation will always be in PDF. All photos, videos, and graphic elements will be provided by the artist. All documentation included in the "template" will be saved and delivered to you in MS Word format. This will allow you to update the documentation as you need to.
* Video will be distributed in the MP4 format, suitable for distribution across multiple platforms. The artist must provide the original video file. First video post-production is free all other videos will be quoted separately.
DELUXE - Digital Press Kit - $1,250
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Full-featured Custom Website** (learn more)
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Zipped Press Kit Direct Download from the website
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Direct Download Links are provided for Social Media and Email
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Press Kit Master Template
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Music Demos - 7 Songs
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Video* ( 3 videos that include Post-production editing for artist branding purposes )
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Promotional Photo Gallery (Performance & Headshot)
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PDF Document package includes:
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Musician Bio(s)
-
Promotional photos (Performance & Headshot)
-
Press Releases and Reviews
-
Band Rider
-
Stage Plots & Venue Facility Requirements
-
Exclusion Dates
-
Contact Information
-
All documentation included in the "template" will be saved and delivered to you in MS Word format. This will allow you to update the documentation as you need to. Stage plots will be in MS Publisher. All other distributed documentation will always be in PDF. All photos, videos, and graphic elements will be provided by the artist.
* Video will be distributed in the MP4 format, suitable for distribution across multiple platforms. The artist must provide the original video file. If video production is needed that can be quoted separately.
** Website hosting will be managed under Myerz Media LLC. All Hosting fees, domain registration fees, and all web renewal costs will be billed separately. Click on "Learn More" to learn more about it. :)
Content Development
BAND / ARTIST BIOs
Keep this short. Just a few sentences will sum up how you view and present your band — offer more than that, and it likely won’t be read. Keep in mind that many journalists prefer to use a band’s official bio instead of writing their own version of it, so providing a short and easy-to-read bio will increase the likelihood that someone will copy it and put it in print. (20-30 words)
ALBUM ART / BAND LOGO
Just like with your artist bio, many music blogs, journalists, and publications will be happy to include your official logo or artwork, but only if they have it. Providing official artwork and logos makes it easy for them! Help them help you! FYI - Having your graphic assets in multiple formats (jpg, pdf, png, svg) is a plus. We can help with that if you need it.
PICTURES
As a band or solo artist, it can be challenging to curate a collection of quality photos of yourself. You don’t need to be a pro to take some fun photos in your rehearsal space, but, for an official band photo, it can be well worth the investment. This service is not included in the Press Kit Package.
For professional photography, we recommend Wanderlust Visuals Photography! Tell her we sent you!
VIDEO
Post-Production editing is provided at no cost for the Premium and Deluxe Press kits.
MUSIC
Make sure the quality is there! Loud distorted rehearsals recorded on your phone might not cut it!
We also provide mobile recording services as well. This service is not included but can be quoted at a discounted rate.
You have your Press Kit, now what?
Always aim to make your Press Kit equally accessible in physical formats and digital formats. Handing someone a USB thumb drive with your band’s Press Kit on it is the best of both worlds, and it's the perfect way to wrap up a casual conversation with anyone that’s even remotely interested in your band.
Our Deluxe Press Kit includes a full-featured, custom-tailored website that allows you full control over how you present your band. You only get one shot at a first impression, right? Well, make yours count. Your webpage will have links to anything that relates to you — your YouTube channel, your Spotify playlist, and your social media. Also, other services like Bandcamp, ReverbNation, and Spotify each give options for uploading Press Kit assets like photos, short bios, logos, artwork, and so on. Basically, anywhere someone can find your music, you can use your Press Kit assets to customize and personalize their experience. While having a website makes it easy to text a single link to anyone who may be interested, the real magic is having your Press Kit assets available for download at your website!. You could have promoters go to your website and simply download your Press Kit. This is all included in the Deluxe Digital Press Kit.
It's Only Rock-n-Roll...
For most musicians, putting together any kind of Press Kit can be overwhelming. It’s important to keep your eye on the prize — you want to make it easy to show someone who you are, what your music sounds like, and how to contact you. We're here to help you will all of it. Our Press Kits will provide all the content that anyone would ever need to book you for that next gig!
Break a leg!
In the physical realm, USB thumb drives are cheaper than ever!
We take your content (assets) and create a Press Kit master template. The template will be used for thumb drive duplication. We consolidate all your assets into a well-organized, stylized professional format. Once the master is created you can load it onto hundreds of thumb drives.
4-8G thumb drives are plenty big for Press Kits. Below is a link to a vendor that we have used multiple times, and make sure you get your band logo on them!
Recommendation for Thumb drives with custom branding
For the digital realm, we recommend the Deluxe Press Kit! It has it all, it's the whole shebang! You get a new custom-tailored artist website that reflects you. The site also allows promoters and talent scouts to download your Press kit directly from your website. You can share the Press Kit download link in an email or on social media. This option is only available in the Deluxe Press Kit.
Just having a Press Kit increases your chances of landing that next gig! It really does set you apart from that garage band down the street. The fact remains, a press kit is required.
Give us a call and let’s get started on your new Press Kit!